Tool Kit | wealthymatters

Wardrobe Investments

August 25, 2013 Leave a comment

wealthymatters Here’s a list of wardrobe staples to acquire.They’ll help you be turned out better on a daily basis and give the most bang for your buck.By all means reach for the luxury brands and top of the line products when it comes to these items.

1 pair of classic black leather pumps

1 good pair of leather flats: this can be flat sandals, flat boots, ballet flats, etc. depending on what you like to wear.

1 timeless handbag in a neutral shade

1 smart coat or raincoat,depending on where you live.

1 pair of diamond or pearl stud style earrings Read more of this post

Filed under Theory, Tool Kit Tagged with Armani, Burberry, Calvin Klein, Chanel, Dior, Georgio Armani, Gucci, Louis Vuitton, postaday, Prada, Versace, wardrobe essentials, wardrobe investments

Larry Ellison On The Fear Of Failure

August 23, 2013 1 Comment

wealthymatters “I think most great achievers are driven, not so much by the pursuit of success, but by the fear of failure.Unless failure gets very close, that fear doesn’t reach profound levels, but it drives us. It drives me to work very hard. It drives me to make sure that my life is very orderly, that I’m in control of my company, or in control of the airplane or boat or what-have-you, so that I’m not at risk of failure. Whenever I feel even remotely close to being at risk of failure, I can’t stop working.”- Larry Ellison

Filed under Entrepreneurship, Tool Kit Tagged with fear of failure and success, Larry Ellison, Larry Ellison Quote, postaday, quote in fear of failure

Wedding Planning Resources

August 22, 2013 2 Comments

wealthymatters

Getting married soon?Then do take a look at the site below to get an idea of what is available by way of wedding services and for how much.Then check out the prices in your neighborhood.This way you can be sure of getting your money’s worth,

Filed under Tool Kit Tagged with postaday, wedding planning, wedding services

7 Paths Of Highly Successful Luxury Brands

August 22, 2013 2 Comments

The luxury space is limited and brands looking to occupy this space need to find appropriate routes to communicate luxury and move up the value perception.

From the analysis of luxury brands across 24 countries, the Rediffusion-Y&R Brand Asset Valuator® (BAV), identifies seven distinct paths to communicate luxury.

The first route is based on the cues of originality, quality, distinctiveness, and charm. We call this route as Fabled Reputation. Brands like Ferrari and Rolex are typical of this route; they define the category based on their reputation. Ferrari stands apart as distinctive and original in the sports cars category basis its reputation built over decades.

The second route is to communicate Exquisite Functionality. Brands like BMW and Armani are archetypal of this form of communication. They enjoy the perception of performance, leadership, and intelligence, as you would experience while driving a BMW with all its exquisite details taken care with perfection. These brands are also seen as highly trusted and reliable. Read more of this post

Filed under Entrepreneurship, Tool Kit Tagged with Armani, BMW, brand building, DeBeers, Ferrari, Lexus, luxury brand building, Oberoi Hotels, postaday, Prada, Rediffusion-Y&R Brand Asset Valuator, Rolex, Taj Group of Hotels, Versace, Yves Saint Laurent

The Indian Rupee And The General Elections

August 21, 2013 2 Comments

wealthymatters History shows that after liberalization,the Rupee falls ahead of the general elections.For example,in 1996, the rupee depreciated by nearly 10% in the 12 months leading up to the elections. And in 2009, it fell by 18% in the run-up to the polls.

Economist’s explain this phenomenon by pointing out to the governments’ tendency to overspend to satisfy various vote banks as elections approach. This unproductive expenditure causes the Rupee to depreciate, which then forces the government to intervene and try to prop up the currency.

Lay people have a more interesting take on the matter:the money of the political class stashed abroad is brought back to fund elections. A weak rupee means politicians and others bringing back the money are able to get a greater bang for their buck, and it is in their interest that the Rupee remains weak during this period. Read more of this post