The Potential In Blogging


wealthymatters

Ever since I attended the HP Connected Music IndiBlogger meet,I have been on the look out to know more about IndiBlogger and here’s what I’ve found:

IndiBlogger.in was launched in August 2007 as a free blog directory for Indians. However, the founders Renie Ravin(MD), Karthik DR(Director Finance), Vineet Rajan (Director  Pre-sales and Consulting) and Anoop Johnson(Director of Marketing) had a bigger game plan: to mobilise the blogosphere, a nascent field at the time, so that companies and brands could engage with their customers.

The idea was conceptualised by the founders (barring Rajan), all in their 20s, at a party in early August 2007. At the time, Karthik and Johnson were selling security solutions for Ostsold Software, and Ravin,also Johnson’s childhood friend was working as a Web architect for Broadspire, a software company, in Chennai. Convinced that they were on to a good thing, the trio quit their respective jobs shortly afterwards and focused on their start-up.They started with an investment of just Rupees 10,000. Rajan left his account manager’s job with Hewlett Packard, Hyderabad, to join IndiBlogger after a bloggers’ meet in Pune, in March 2008. Read more of this post

Random Thoughts On WordAds


Since last Sunday,Wealthymatters has been sporting WordAds and I’m pretty pleased about it.I signed in today to find the WordAds in a little box and I think it’s much better than the previous format.And the videos are pretty neat.

I have always been drawn to the idea of doing something once and deriving a benefit from it for a long time.Earning from ads on a blog fits the bill.And the more passively I could do it the better.

But that was theory.I really didn’t see myself qualifying for any ad programs.I just didn’t believe I had the readership for it.And everything I was reading on the WordPress Forums merely reinforced the belief. Read more of this post