The Image Of Ganesha Explained


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An elephant’s trunk has the strength to uproot a tree as well as the finesse to pick up a needle.Ganesha’s trunk symbolizes the fact that the wise person has both immense strength and fine discrimination.

Ganesha has large ears. The wise person hears all.

Ganesha’s big belly signifies  a large capacity to face all pleasant and unpleasant experiences of the world.

He has four hands. In one hand he holds a lotus, the symbol of enlightenment. In the other hand he holds a hatchet. That is, the old karma, all your sanskars, the accumulated good and bad of past deeds get cut when enlightenment comes.The third hand holds laddus, the round sweet-meats. They are the rewards of a wise life. Ganesha is never shown eating the laddus. The wise man never partakes of the rewards of his deeds. He is not attached to them. The fourth hand is shown blessing the people. The wise man wishes the best for everyone.

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Karpaga Vinayagar Of Pillaiyarpatti


wealthymattersPillaiyarpatti ,located about 12 km’s from Karaikudi in Chettinad ,on the Karaikudi-Madurai road.has a famous rock – cut temple. The early Pandya kings built it by hewing a hillock and the 6ft ,2 handed,image of Karpaga Vinayagar is carved out of a single stone by a sculptor called Ekkattur Koon Peruparanan who put his signature on a stone inscription found even today in the sanctum. The signature is in a Tamil script which was in use between 2nd and 5th century AD,hence it is believed that the statue of Karpaga Vinayagar must have been carved around 4th century AD.So this temple is 1,600 years old. The 14 stone inscriptions found in this temple, dated between 400 AD and 1238 AD reveal that the place was known as  Ekkattoor, Thiruveenkaikkudi, Maruthangudi, andRajanarayanapuram , before it came to be called Pillaiyarpatti.

Vinayak, the God of Victory is the main deity here and is locally known by the name of Karpaga Vinayagar. As the trunk of of Lord Ganesh is curled towards his right side he is a Valamburi Vinayagar and believed to be a powerful deity who makes devotees wishes come true.As Vinayagar satisfies the wishes of his devotees like the Karpagam tree, he is also known as “Karpaga Vinayagar”.Lord Karpaga Vinayagar is seated facing north.As it is commonly believed that devotees worshiping a Valamburi Vinayagar seated facing  north, will be blessed with all wealth,this temple is very popular with all those who would be wealthy. Read more of this post

Seth Godin On Small Business Marketing


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Often, small business owners focus on the wrong things. They want a website – want to pay as little as possible – and want to not think critically about how they’ll use the website once it’s finished. They want to buy leads. They want a quick answer to where they should spend their advertising money. They forget that good marketing isn’t an expense. It’s an investment. However bad marketing is an expense that will never return the desired results.

Here’s what small business owners can learn from Seth Godin:

1. “People are selfish, lazy, uninformed and impatient. Start with that and you’ll be pleasantly surprised.”

No one cares that you think your widget is great. No one cares that you think that a picture of your office communicates that you’re a legitimate operation. They care about themselves – and their problems. Use your website, blog and marketing materials to help your customers solve THEIR problems. More will convert. More will appreciate – and be loyal to you. And more will tell their friends.

2. “Good marketers tell a story.”

We’re hard-wired to tie ideas to stories and analogies. Tell a story that drives home the idea you’re trying to explain and you’ll get better results. Read more of this post

Online Networking Insight


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“ LinkedIn is for people you know. Facebook is for people you used to know. Twitter is for people you want to know. ”— Via socialmediatoday.com

Social Media And Buying Decisions


wealthymatters“Social Media is about sociology and psychology more than technology.”-Brian Solis