Executing Innovation
January 26, 2013 2 Comments
A young sheep named Stella takes off on a holiday after graduating school, hiking on the Inca trail in Peru, where she meets a handsome alpaca named Alejandro.The two woolly animals have a whirlwind romance, thereby setting the stage for How Stella Saved the Farm, the new novella from Vijay Govindarajan and Chris Trimble of Tuck School of Business at Dartmouth. But this is no Mills & Boon romance.It is a parable about managing innovation in organisations.As you read it you will recognize familiar people and situations from your life.
Stella returns from Peru to her life in Windsor Farms, just in time to attend a meeting called by the CEO, a mare named Deirdre, who has recently taken over the reins from her father. Deirdre’s grandfather pioneered the concept of animal-owned farms when he took over the operations of the farm after the original owners, the Windsors, abandoned it. Read more of this post
“The greatest sickness in our society is loneliness and if anyone of us have a product or a store that counteracts loneliness then we will have a business that will last forever.”-Anita Roddick
“My mum told me ‘You are different! You are different! You can do whatever you want.’ She pushed me to bravery in everything I did. She rejected every sacred cow.”-Anita Roddick




