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A Joke Gone Right


wealthymatters

Sometimes businesses just happen.Gift Wrapped is one such example.Here is the story of how the company came about in the words of its founder Srikanth Acharya:

I started my first venture in April 2005. The idea was born out of an April fool’s prank on the 1st of April. I was working at Infosys at that point of time and that morning I told the first person I came across that I was planning to quit and start a company. He totally bought it. Then I did that to the second, then third and so on.

Around that time, I had received a T-Shirt from Infosys with a logo. So, when somebody asked what company, I spontaneously said a Corporate Gifting company offering custom merchandise. As the day progressed I told that to more friends and relatives and I started facing more questions – Why? What? Where? How? Etc. I just went with the flow and made up responses as and when the questions popped up.

Without realising it, by the end of the day, I had come up with a reasonably sound business plan that had undergone few rounds of brainstorming that day. A few days of research followed that and just like that Gift Wrapped was born.

Today, we’ve completed 8 years in business and are one of India’s fastest growing Corporate Gifting companies with presence in 5 cities.

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About Keerthika Singaravel
Engineer,Investor,Businessperson

3 Responses to A Joke Gone Right

  1. Alex Jones says:

    Wow, what a great story of a company that evolved by accident.

    • One never knows what fate has in store for you.
      Sometimes just going with the flow takes you places you never even imagined.

      • Alex Jones says:

        True, nature has a random factor which makes life interesting.

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