Women! Assert Yourselves In Money Matters


Legitimate marketers,con artists and stockbrokers make lots of money off people’s irrational behavior.Behavioral economics tries to figure out why people consistently make irrational financial decisions and a load of recent research in behavioral economics suggests that men’s portfolios and pocketbooks would be a lot better off if they listened more to women.

Terry Odean, a University of California professor, has studied stock picking by gender for more than two decades. A seven-year study by him found single female investors outperformed single men by 2.3 percent, female investment groups outperformed their male counterparts by 4.6 percent and women overall outperformed by 1.4 percent. Why? The short answer is overconfidence. Men trade more, and the more you trade, typically the more you lose — not to mention running up transaction costs.Male investors traded 45 percent more than female investors. Read more of this post

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