Henry Ford | wealthymatters

Tackling Sales

July 10, 2012 5 Comments

Every business begins with a single sale.And its pretty obvious that no sale means no business.

For most businesses their founders are expected to be their best salespeople.After all who can be more enthusiastic or dedicated?So what do you do if sales is really not your thing?

Henry Ford had 161 patents granted to him.He knew his product and knew ways of bettering his manufacturing processes.But he was not much good at sales.Here is an article that sheds light on how Henry Ford tackled sales in the initial years.Read and learn: Read more of this post

Filed under Entrepreneurship Tagged with dealership, Ford Motor Company, Henry Ford, James Couzens, postaday, sales

Targeting The Mass Market

July 9, 2012 1 Comment

“Don’t drop the price.It will be a race to the bottom”

“Add something else of value to the deal but don’t negotiate on price”

“Target affluent customers who pay well.”

“Go for easy spenders not bargain hunters”

“Prices signal quality”

“Target high margin businesses”etc etc

Advice of the ilk is readily dished out to entrepreneurs today. Undoubtedly such advice has its place.But is this the only way to do business successfully?Read the story below and decide for yourself. Read more of this post