Never Give Up
May 29, 2014 2 Comments
“Today is cruel.Tomorrow is crueller. And the day after tomorrow is beautiful.-Jack Ma
WhatsApp Marketing
May 24, 2014 Leave a comment
WhatsApp is hugely popular in India and is still expanding fast. In February,its chief executive Jan Koum claimed that it had around 40 million active users in the country.
WatsApp is becoming increasingly popular as a marketing tool as it allows for mass messaging of customers and would be customers without the restrictions on unsolicited SMSs.
Delhi-based Elion Technologies & Consulting and Ozone SMS,a reseller of bulk messages sourced from Elion Technologies is a provider of bulk messages on WhatsApp.Customers can opt for plans starting from 10,000 messages costing Rs2500.They also offer a discount for larger orders. For instance, an order for a million messages to WhatsApp users costs 22 paise a piece, and the buyer has one full year to exhaust the inventory.
The company also sells video and audio messages, as well as virtual visiting cards, for a higher fee. The messages can be sent in bulk via computer.
7 Tips for Starting Your Own Online Store
May 24, 2014 2 Comments
Ready to take your selling beyond eBay? Millions of entrepreneurs have already created their own e-commerce sites, and you can too. Here are seven steps to get you started.
1: Choose A Host
Deciding on a web host will depend on your budget, bandwidth requirements and technical know-how. Some sites, like 1 Shopping Cart, will hold your hand through the building process until you’ve created an online shopfront that makes you proud. Others may only provide the space and leave you to it.
2: Decide On A Domain Name
What will your store be called? There are many tricks to picking a name that “pops,” but remember that it needs to make a good URL as well. The name buyshirtsUSAxx3.com just isn’t as memorable as cordeliascloset.com.
3: Hire A Web Designer
Even if your host provides templates of their own, you’ll probably want to invest in a web designer for maximum creativity and browsing efficiency. Unfair or not, how your website looks is often more important than what it actually sells. Don’t scare away potential customers with a bad layout. Read more of this post
Indian Billionaire Stats
May 19, 2014 Leave a comment
There were only two billionaires with a combined wealth of $3.2bn in India in the mid-1990s.By 2012, there were 46 of them living in India with a net worth of $176.3bn.
The ratio of total wealth of the billionaires to gross domestic product (GDP) rose from around 1% in the mid-1990s to 22% at the peak of the stock market boom in 2008, before dropping to 10% of GDP this year.
Though 21 Indian billionaires are “self-made”, 40% of India’s total billionaire wealth is owned by the “inherited and growing” category of businessmen.
28 of the 46 billionaires come from traditional merchant classes (Banias, Parsis and Sindhis, for example), and a number of them belong to upper caste communities like Brahmins and Khatris. A smaller number belong to the lower castes. There is one Muslim billionaire and no Dalit billionaires.
A total of 43% of the billionaires, accounting for 60% of billionaire wealth, had their primary – and original – sources of wealth from industries like property development, infrastructure, construction, mining, telecoms, cement and media.That is,impressive wealth creation has occurred in sectors with substantial potential for rent-extraction and rent-sharing between private and government players.Business and the state have tight links in India.In the last two to three decades this has bred both impressive business dynamism and even more impressive accumulation of extreme wealth in India.
Sam Balsara’s Experience
May 19, 2014 3 Comments
“…….mass media has the power to move mountains, it is not as expensive as it is thought to be and multimedia is essential for effectiveness.”- Sam Balsara,CMD Madison World.
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