What’s Mine Is Yours


What’s Mine Is Yours: The Rise of Collaborative Consumption by Rachel Botsman and Roo Rogers is a book well worth reading.

In the 20th century humanity consumed products faster than ever, but as we now realize this way of living is no longer sustainable. This book shows how technological advances are driving forms of ‘collaborative consumption’ which will change forever the ways in which we interact both with businesses and with each other.

The average lawn mower is used for four hours a year. The average power drill is used for only twenty minutes in its entire lifespan. The average car is unused for 22 hours a day, and even when it is being used, there are normally three empty seats. Surely there must be a way to get the benefit out of things like mowers, drills and even cars, without having to carry the huge up-front costs of ownership? There is indeed. Collaborative consumption is not just a buzzword, it is a new win-win way of life.

This insightful and thought-provoking  book by Rachel Botsman and Roo Rogers is an important and fast-moving survey of the dramatic changes we are seeing in the way we consume products. Many of us are familiar with freecycle, eBay, couchsurfing and Zipcar. But these are just the beginning of a new phenomenon. Rachel Botsman and Roo Rogers have interviewed business leaders and opinion makers around the world to draw together the many strands of Collaborative Consumption into a coherent and challenging argument to show that the way we did business and consumerism in the 20th century is not the way we will do it in the 21st century.

Do read the book,its well worth the time and effort.In The meantime you can grab its main ideas here via pictures:Link.

And think about this:If this movement really catches on,we are not going to have to pile up that much to retire not would we have to work quite as long before doing so.If we didn’t have to own so many things we would not have to tie up so much of our earnings into stuff.Also out retirement corpuses wouldn’t have to provide for owning so much stuff,just enough to access them.Think,if we didn’t need to own cars and maintain them and buy new ones every few years or build a corpus to continue to do the same in retirement,would we really need to kill ourselves with work today just to make money?

About Keerthika Singaravel

2 Responses to What’s Mine Is Yours

  1. Alex Jones says:

    I like your new sustainability topics 🙂

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